You learned how to speak when you were a toddler.

But you never learned how to speak confidently and definitely not persuasively.

You never learned how to command a room with 5, 10, or 100 people.

How do you sell investors, executives, or your bosses on an idea?

You don't know because you were never taught.

What if you knew you could walk into any room and sell yourself and your ideas?

Public Speaking is the skill that makes all of this possible and will change your personal and professional life.

But before we tell you how we're going to change all that, let me take you back...

You know the feeling..

Your heart is racing...

*thud* *thud* *thud*

Your knees are weak and your palms are sweaty...

You're starting to feel like Eminem in 8 Mile.

You swear every set of eyes in the room is focused right. on. you.

And you know what they're thinking:

I can't wait to see them mess up.

They can't do this.

What a waste of time?

Then, your name is called and...

all you can think about is how you’re going to fail.

How your career and life are over.

But that's not how it has to be!

Public speaking should be fun!

Public speaking is an opportunity to connect with your audience. It is a chance to impress your audience. It's a chance to change everything.

Every opportunity to speak in public is a chance to succeed. To make new connections. To open new doors. To create new opportunities.


And with Performative Speaking, you'll be able to do all that...and more.

If you're ready to...

  • Stand up in a meeting and pitch your idea with confidence
  • Create a confidence in speaking that is a part of your entire life
  • Boost your career prospects by being the best speaker in the room
  • Build a following of people who look up to your conversation skills
  • Connect with more people and be instantly more likeable and credible
  • Increase serendipity and opportunity in your work and life

Performative Speaking is for you.

What's keeping you stuck?

Jerry Seinfeld tells this joke about public speaking.

He says, “we’d rather be the person in the box than the person outside of the box talking about the person inside the box.”

Performative Speaking wants to make sure that's just a joke and not reality.

5 Myths About Public Speaking

Keeping You Stuck

Here are five common myths about public speaking that keep people stuck in their stories, unable and afraid to master the art and science of public speaking.

Public Speaking is something to be afraid of.

Not true! Once you learn how, you will love it.

I have to be something I'm not.

Nope! Be authentic. Its simple...just be you.

People are born with it.

This is a skill and an art. You can and will be taught exactly how to become a master.

This is what we do.

Public speaking isn't for me.

Also not true! Every single day you are speaking in public. It's time to start doing it well.

It will quite literally improve every single day of your life.

I'm too scared/nervous/jittery/etc.

Maybe right now...but not for long.

We will teach you how to use that fear and turn it into something better...positive energy and excitement.

Performative Speaking busts each of these myths with a philosophy tested in the trenches of the highest stakes legal trials and validated in the classrooms of a world-renowned law school.

Performative Speaking faced each of these myths and found them to be lies.

What is Performative Speaking and Why?

Performative Speaking is about using other forms of art (movies, television, pop culture, and more) as references to create a specific vibe, mood, or feeling in the listener using different speaking tools and techniques.

Performative Speaking is art and just like other art forms, the goal is to create emotion in the audience.

The philosophy behind Performative Speaking developed over my career in 102 jury trials on cases such as murder, robbery, and child abuse.

Lawyers could say the right words but not create the right emotion. I saw the disconnect.

I had been using Performative Speaking all of my career as a trial lawyer but never gave it a name. Seeing more and more lawyers struggle to connect with juries showed me that I needed to develop my ideas into a philosophy.

That's where Performative Speaking began. It started in my 2nd year of law school and was refined over the next 9 years in the trenches of trial.

The philosophy has been tested and put into practice by law students at Southern Methodist University Law School where I teach and coach students to compete in nationwide tournaments.

The philosophy has been tested by coaching clients in the world of performance and speech coaching. Business leaders, entrepreneurs, and other lawyers have used this philosophy to succeed.

These tools, principles, and theory will reshape the way any speaker thinks about persuading an audience.

Meet the Instructor

Hi, I'm Robbie Crabtree. I teach Persuasive Speaking at Southern Methodist University Law School in Dallas, Texas. I also coach students to compete nationally in speech competitions every semester.

I developed the Performative Speaking philosophy in my 102 jury trials. I was the lead attorney on cases like robbery, murder, and child abuse. I recognized that I needed more than the right words to connect with and persuade a jury. I needed to create an emotion, to create a feeling.

That led me to create the Performative Speaking philosophy and method I'll be teaching you in my Performative Speaking course.

It's time I shared my knowledge and experience with more people. The philosophy works and you will see it pay off every day in your personal and professional life.

Greg Frontiero

CEO & Founder of

Working with Robbie & Performative Speaking has been paradigm shifting for me.

I was always a ‘good’ public speaker in the sense that I’ve never been afraid of it. But Robbie's course showed me how much I was really missing and where I can improve.

Active listening, how to project warmth, when to use silence, volume and cadence. All of this and more have opened my eyes on what it takes to be in the top 1% of speakers. I meet with Robbie every single week and can feel myself exponentially growing when I talk about my company or myself.

I would encourage anyone who values personal investment to take Robbies' course. Performative speaking goes way beyond just making a speech. It can change your entire life for the better. It has for me.

Katie Frisbee

3rd-year Law Student at SMU Law School

Robbie is one of my closest mentors. Throughout my second year of law school, Robbie was my coach on two of SMU Dedman School of Law’s prestige mock trial teams. When I started mock trial, I memorized everything word-for-word. I sounded like an actress. But with Robbie’s help, I learned how to speak naturally and confidently before a jury without having to memorize every word. Thanks to Robbie’s mentorship, my mock trial partner and I won our mock trial round in the National Trial Competition, and SMU Law advanced to the quarterfinals.

Now, in my third semester of mock trial, I’m a leader on my team. It’s all because I worked closely with one of the best trial attorneys in Dallas two-to-three times every week for a year. Robbie gave me my trial wings, and now I aspire to be a trial attorney after I graduate law school.

Robbie truly cares about the individual growth of each of his mentees, and I’m grateful for his help. He is a kind and supportive teacher who puts in the effort to give his students the best.

If you’re looking to be trained by the best, it’s Robbie.

Feedback from Current Students

“Game Changer”

“It’s given me a solid, practical, sophisticated framework to think about the ideas behind communication.”

“My favorite 3 weekdays are now Monday, Wednesday, and Friday.”

“Very much enjoy each session and always looking forward to the next sessions.”

“Cohort two is going to be fire.”

“Learning so much from the course. It’s truly brilliant.”

Videos coming soon.

21% increase in speaking ability…in 16 days.

These are the results for students in Cohort 1.

You see, we have each student do a self-assessment survey at the beginning of the course.

Then we have them fill it out again at the half-way point.

The results?

21% average.

What would a 21% increase look like for you?

21% more opportunity

21% more success

21% more earnings

By February 2021, you can have that increase.

You can be 21% better.

In case you picked up on it…there’s still half the course to go.

Watch those numbers go even higher after the full 5 weeks.


The Pillars of Performative Speaking

  • Age of Persuasion
  • Create your Character
  • The C.A.P. System
  • Be the star of the room
  • Build your Expert
  • Create your video home
  • Find your West Wing

What You'll Get

  • 15 live class sessions
  • 3 live sessions per week (Monday, Wednesday, Friday at 8PM EST) for 5 weeks
  • At least 6 pre-recorded unit videos
  • Private online discussion forum (circle)
  • Live small group sessions if class size exceeds 30 people
  • Orientation call
  • 2 live Crossfit for Speaking sessions on Saturday
  • 5 world-class level speeches on video or audio

One more thing...

Robbie created Performative Speaking but in this course, you get a full team of people dedicated to Public Speaking.

Our team has taught thousands of students to deliver more effective, moving, motivational, and persuasive speeches. Our students have gone on to become successful social media creators (100K+ followers), start nonprofits, launch successful brands, become successful lawyers, and make a positive impact in the world. Not only that, we’ve also helped students who couldn’t even deliver a 1-minute Introductory speech knock an 8-minute persuasive speech out of the park. 

We have a dedicated team of teachers and coaches to help you level up your speaking. We have trial lawyers with 200+ combined trials. We have teachers who have taught at major universities and delivered speeches to rooms of 500+ people. We have leaders, dreamers, and doers all dedicated to helping you become a better speaker.

Here's our promise to you:

If you are not 100% satisfied with the course, we are happy to refund you in full - no questions asked - within 30 days of your purchase....

Nope. That's the normal promise. But we are so confident that you can ask for a refund on the last day of class if you aren't satisfied.

Just send us an email and we will take care of it.

Next Cohort begins in March.

Email [email protected] to join the waitlist.

This course is closed for enrollment.